Now Reading
Editorial & Giveaway (US/Int): Lara Adrian on how self-publishing saved her long-awaited Midnight Breed Companion book

Editorial & Giveaway (US/Int): Lara Adrian on how self-publishing saved her long-awaited Midnight Breed Companion book

by davincikittieJuly 5, 2013

Please help me welcome best-selling author Lara Adrian to GraveTells Indie Week!

A note from GT’s Evalitta: I would personally like to take a moment to introduce Lara Adrian, the writer of the The Midnight Breed series of which one day I hope to wake up and discover a moon and tear drop sign on me. Dante <3 ~Evalitta

Thank you very much to DaVinciKittie and Grave Tells for inviting me to take part in the annual “Indie-pendence Week” celebration. I’m excited to be here, and thrilled to have a chance to tell you about my first true independently published release, THE MIDNIGHT BREED SERIES COMPANION.

First, some background: I’ve been published with Random House since 1999, where I began my career writing medieval romances under the pen name Tina St. John. Despite some really nice reviews and awards for those books, they never had any kind of presence in stores (ebooks were basically nonexistent at the time). Because the books weren’t in stores, except one or two copies in a few of the bigger chains, they all quickly went out of print, never to be seen again. Until the recent rise of independent publishing, that is!

Midnight Breed Companion (Midnight Breed Series) by Lara AdrianIn March of 2012, I finally received the rights to those seven out-of-print titles and set about reissuing them myself as independent releases. It was great fun giving them fresh new covers, more attractive pricing, and sending them back out into the world for a second chance at reaching readers who’d only known me as Lara Adrian, as well as all-new readers who’d never tried any of my work before. Based on how lackluster the sales had been when Random House originally put the books out, I didn’t expect to earn much from them as indie ebooks. So, I was absolutely stunned when the first book I’d ever written, LORD OF VENGEANCE, became a USA Today bestseller—13 years after it originally published! And that’s not all. It stayed on the USA Today list for four weeks straight!

I released another three backlist titles, an intended four-book series that was axed by my publisher after the third book, and those began to sell very well as indies too. In fact, I earned more revenue off those four reissues in their first *month* of sales than I earned over the entire six-year length of my career writing as Tina St. John. Granted, my advances were pretty low back then (and my first two books were the only ones to earn out—barely, at that) but still, my indie revenue was an eye-opening revelation. We’re talking total game-changer for me.

[quote]…my indie revenue was an eye-opening revelation. We’re talking total game-changer for me.[/quote]

I’d been watching indie publishing with more than a passing interest since it first started taking off in 2010. The money that some indie authors were making and the market visibility they were achieving was definitely attractive, but one of the more frustrating realities of traditional publishing for me has always been the lack of control and lack of information. Authors are advised to focus on writing books and more books, and trust the business and marketing decisions to wiser heads (i.e., publishers and agents). I’m fine focusing wholeheartedly on the writing. I do that every time I sit down to work on a book. But having been in business for myself and with my husband for several years before I published, completely turning over the reins of my career to anyone else was something I chafed against from Day One. Imbalanced contract terms and handcuffs placed on what I write, when I write it, who I write for (or with), etc., has also been a frustration that I had simply accepted as “the way it is.”

[quote]one of the more frustrating realities of traditional publishing for me has always been the lack of control and lack of information[/quote]

So, back to THE MIDNIGHT BREED SERIES COMPANION. I’d wanted to write this book for a very long time, mostly in response to reader demand over the years, but also because I’m proud of what I’ve accomplished with the series and I wanted to share it with fans who’ve been with me from the beginning. I’d long been promising a novella for Gideon and Savannah, and since their story takes place 30 years before the events in Book 1, KISS OF MIDNIGHT, including the story in a series Companion seemed the best, most logical way to bring it out.

[quote]I’m proud of what I’ve accomplished with the series and I wanted to share it with fans[/quote]

I pitched the Companion to Random House in 2010, the idea being it could release between DARKER AFTER MIDNIGHT, a book that closed the first arc of the series, and EDGE OF DAWN, which opens the second arc of the series and introduces a new generation of characters (along with the old) twenty years in the future. Well, apparently Companion books don’t sell in high enough numbers for publishers to get excited about them. Random House liked my ideas for the book, but not enough to offer an advance on it, and not enough to publish the book in print format, just ebook to start. To say I was disappointed is putting it mildly. I was stung. Okay, I was kind of pissed too.

Had this been just a couple years earlier, I would’ve had little choice but to toss the Companion under my bed and sulk at the unfairness of it all. But this wasn’t years earlier. Thanks to Kindle Publishing Direct (KDP), PubIt (now Nook Press), Kobo, Apple, Smashwords, et al, I knew that I could publish my book on my own—and do it just as well, if not better, than a big publisher. I could release my book in ebook and in print (even audio, if I chose to) and I could release it on my terms.

[quote]I knew that I could publish my book on my own—and do it just as well, if not better, than a big publisher. [/quote]

So, that’s just what I did. It took me a little longer than I would’ve liked, as I was also working on contracted novels that had to take precedence over my solo efforts. I wasn’t able to release the book in between DARKER and EDGE, as I’d envisioned, but I’m pleased and proud to announce that THE MIDNIGHT BREED COMPANION is available now in ebook and print!

In June of 2012, GraveTells hosted a Meet the Breed week-long event to celebrate the sexy warriors and brave breedmates of the Midnight Breed series.  Check it out here and learn more about each individual warrior, as he was represented a fantastic blogger!

Midnight Breed Week on

About the author

As a child, Lara Adrian used to sleep with the covers up around her neck, afraid she might become the midnight prey of deadly Author Lara Adrianvampires. Later on, under the influence of Bram Stoker and Anne Rice, she had to wonder if her fear wasn’t actually something else: a secret desire to walk in a darker world, to live a dangerous and sensual dream with a man of seductive, preternatural power. It is that twining of fear and desire that fuels Lara’s own fantasies today, and the idea that she explores in her New York Times bestselling Midnight Breed series of vampire romance novels from Bantam Dell Books.

With an ancestry stretching back to the Mayflower and the court of King Henry VIII, Lara Adrian lives with her husband in New England, surrounded by centuries-old graveyards, hip urban comforts, and the endless inspiration of the broody Atlantic Ocean.

Connect With Lara: Website | Facebook | Twitter | GoodReads  | Amazon

Giveaway (US/Int)

Lara Adrian is giving away signed print copy to one commenter on today’s post! Two runners-up will also win a Midnight Breed swag pack!  To enter to win, leave a comment on this post then fill out the Rafflecopter below. Good luck!

a Rafflecopter giveaway

More Indie Week giveaways and spotlights

Check out our special spotlight of the Midnight Breed Companion here! That’s also where you’ll find today’s Indie Week Sponsor mega-givewaway entry form.

Want to see the GraveTells Indie-Pendence Week 2013 schedule? Click the badge below!

GraveTells Indie-Pendence Week 2013

What's your reaction?
Love it, have it!
Sounds fun
Thinkin' 'bout it
Bleh, no.
About The Author
Sue "DaVinciKittie" Brown-Moore is a veteran romance blogger and reviewer and the primary voice for Sue has been shamelessly pimping book boyfriends since 2010 and has won several blogging awards with GraveTells. Sue is also a freelance Developmental Editor passionate about helping authors bring out the best in their stories. She loves reading romance, fantasy, and sci-fi and edits any genre she reads for pleasure. You can follow Sue's editing blog, with tips and tricks for authors, at
  • Irene
    July 5, 2013 at 2:11 am

    I’m so glad you went ahead and did this on your own! My favourite book is still Dante and Tess , Kiss of Crimson , it’s the first one I read and I will always have a soft spot for it!

  • jackie woodland
    July 5, 2013 at 3:19 am

    I love the Breed my favorite would have to be Tegan, to lose someone and then be able to find someone who you could love again is great…What inspires you to write about the Breed series??? 🙂

    • July 7, 2013 at 5:59 am

      Hey, Jackie! It’s funny you should ask, because I kinda wrote an entire book on that subject. 😉 Lots of different things inspire me with this series, and each book kind of takes on a life of its own as I’m writing it. Music is a big influencer for me, but it’s really the characters themselves that are at the core of my inspiration for any book I write. I’m always wondering “what if…?” and “what would s/he do or think if this happened…?” From there, a story is born. 🙂

  • barb
    July 5, 2013 at 5:29 am

    I love her books

  • Susan W.
    July 5, 2013 at 5:54 am

    I’ve only recently started this series so I don’t have a favorite Breed yet. My best friend has read every book and has been telling me I need to read them. My TBR list is so long that I put them until just recently and I’ve kicked myself for waiting. The up side to waiting is that I can read them all together and not have to wait for the next book for a while! Yea!

    • July 7, 2013 at 6:02 am

      Thanks for taking a chance on my books, Susan! And please tell your friend hi from me and thanks for the recommendation too. 🙂

  • Myra Espino
    July 5, 2013 at 7:02 am

    I haven’t read any of the series yet but I think I’ll have my fave as soon as I start reading it.. =)

  • Beth H.
    July 5, 2013 at 7:12 am

    I love the series!!! Lucan and Tegan are my faves but I do love them all!!

  • Tammy V.
    July 5, 2013 at 7:14 am

    New series to me but can’t wait to try it.

  • laurianna
    July 5, 2013 at 7:21 am

    Hi , MY favourite book Our of the breed séries is Midnight Rising , i love all the books but especially MIdnight Rising , how someone can be betrayed by the person they thought livre them and then find true love in another who doesnt care about how they look shiws true compassion and love x

  • Rebecca
    July 5, 2013 at 7:27 am

    I love all the books but Chase has got to be my fav with Dante as a close second

  • July 5, 2013 at 7:54 am

    Dante is my favorite! I LOVE his story 🙂
    Thanks for the giveaway!

  • Samantha Williams
    July 5, 2013 at 8:01 am

    I started reading the series a few years ago. The Breed and their mates are so unique, fierce, warriors, sexy, otherworldly. The main characters, female and male, are alive…you really think you could meet them on the streets.
    And what to say about the books? They are addictive, the best series i have in my bookshelves.
    Kiss of Crimson and Darker after midnight are my faves in the series…Dante and Chase are unbeatable.
    And i always wondered if Lara could meet one of the warriors, or women..who would it be and why? =)
    Thanks so much for this giveaway!

    • July 7, 2013 at 6:53 am

      Thanks for all the kind words, Samantha! If I could meet any of the characters in real life, it would have to be Lucan. I’d want to go straight to the man in charge! 🙂

  • Crystal Guidroz
    July 5, 2013 at 9:03 am

    This is one of my favorite series out there and will always be! Lucan is my favorite 🙂
    CONGRATS on the self publishing!

  • m moon
    July 5, 2013 at 9:09 am

    Love the Breed Series, Dante and Hunter are my faves.

  • Teresa
    July 5, 2013 at 9:34 am

    This is my favorite book series love all the breed men!

  • mellissa monteforte
    July 5, 2013 at 9:35 am

    I love the breeds and Lara Adrian. You Rock! Happy 4th!

  • Amber F
    July 5, 2013 at 9:42 am

    Tegan of course! Love the series and love Lara. She is very supportive of her fans 😀

  • Filia Oktarina
    July 5, 2013 at 10:28 am

    I know about Breed Series, but unfortunaly i still haven’t read them.
    Hope i can read this series soon.

  • Eva Millien
    July 5, 2013 at 10:57 am

    I love the Midnight Breeds! I am so glad that your companion got published. I am looking forward to it.

  • linda gwiazdowski
    July 5, 2013 at 11:01 am

    i love the breed have read them a couple of times always waiting for the next one.would love to have the companion

  • Joanne B
    July 5, 2013 at 11:13 am

    I love Tegan. It’s great that he was able to find love again. Can’t wait for the next book in the series.

  • Laurie Foley
    July 5, 2013 at 11:14 am

    I love the midnight breed series, can’t pick just one favorite! I love the new direction it took when you jumped ahead 20 years and we can now read about the children of the breed as they come of age! Can’t wait for more!

  • donnas
    July 5, 2013 at 11:41 am

    Love them all, Dante is one of my top favorites.

  • Gabrielle
    July 5, 2013 at 11:56 am

    I cannot just pick one! I love them all! Thanks for keeping this great series going.

  • laurie g
    July 5, 2013 at 12:09 pm

    New series to me but can’t wait to try it.

  • Kai W.
    July 5, 2013 at 12:55 pm

    Mine is Sterling Chase. I just can’t believe he sacrificed himself to save the Breeds. He is my favorite hero.

  • Avonelle Shannon
    July 5, 2013 at 1:12 pm

    Have read all of the books in the series and now the Companion – My fav – ALL of them. Love them all so much. Can’t want for your next book. Congratulations, you are a fantastic author.

  • Sue
    July 5, 2013 at 1:20 pm

    My favorite warrior would be Lucan first, then Dante. Lucan was a hard but touching read about all that he goes through until his life finally reaches a semblance of calm. My heart bled for him during his time of struggle and he is the one who seems to have fought the most to stay within the lines of The Breed. I hope I can win this book as I have not been able to acquire it yet.

  • July 5, 2013 at 1:30 pm

    Love the Midnite Breed books. So much power and passion. Thud! My favorite is always the one I am currently reading.

  • erinf1
    July 5, 2013 at 1:32 pm

    congrats to lara on the newest release! I’m dying to read this series 🙂

  • Cheryl Sanders
    July 5, 2013 at 1:36 pm

    LOVE the Breeds! Tegan is my favorite warrior <3 but I love them all! Thank you for the giveaway 🙂

  • Viki S.
    July 5, 2013 at 1:47 pm

    Hi Lara! I love the Breed and Tegan is my guy all the way :). Thank you for the great series. I am so glad you’ve kept it going.

  • Isabel Corazon M. Hagad
    July 5, 2013 at 2:12 pm

    Hi Lara!

    Thank you for creating and sharing your wonderful tale. Of all the Breed males, I like Lucas best, for the sole reason his story is the one that made me fall in love with the series. I hope your doing well and may your Muse never leave you.

    Lots of love,

  • Martha Williams
    July 5, 2013 at 2:14 pm

    Hi Lara,

    As a newer fan (Jan 2013), I wanted to say I’m very glad I discovered the Breed series! The Breed Companion was a wonderful idea and I’m glad you followed your heart and published it. Tegan is my favorite Breed so far, but I was wondering if you have plans for a book about Lazaro Archer? Thanks for sharing this amazing world with all of us!

    Martha Williams

  • Christy
    July 5, 2013 at 2:16 pm

    Looking forward to the read.

  • Lani
    July 5, 2013 at 2:22 pm

    I was so excited to see the companion book come out – I’ve been a fan of the Breeds for years! 🙂 Thanks Lara.

  • Jenny Phillips
    July 5, 2013 at 2:39 pm

    Love your work!! So glad you continued on, and am looking forward to so much more to come!

  • Linda B
    July 5, 2013 at 2:58 pm

    I am most definitely a fan. Whats next?

  • Janie McGaugh
    July 5, 2013 at 3:04 pm

    I’m in the middle of reading my first Breed book and really enjoying it.

  • Barrie
    July 5, 2013 at 4:02 pm

    I LOVE the Breeds! I LOVE them all…sorry, no favorite here. I’d take any of them:)

  • Vanix
    July 5, 2013 at 5:09 pm

    I love the breed …… especially Tegan, Rio and Nathan Chase

  • Liz S
    July 5, 2013 at 5:41 pm

    I fell in love with the first book and the rest is history. Looking forward to reading the companion book. Thanks for the giveaways!

  • June M.
    July 5, 2013 at 5:49 pm

    I am a fan of this series, although I haven’t had a chance to get caught up yet, although I think I have all but the latest release and this companion book on my TBR shelf (well, actually they are boxed up now because I am getting ready to move, lol). I think I would have to go with Lucan because he was the first 🙂

  • Mary Preston
    July 5, 2013 at 6:06 pm

    I don’t have a favorite. yet. Soon, I hope.

  • felicia sidoma
    July 5, 2013 at 8:10 pm

    I have read everyone of your books. I LOVE, LOVE them. I liked them so much that I have read all the books several times.

  • Trina Parker
    July 5, 2013 at 8:27 pm

    I love the Breed books, and Tegan is definitely my favourite, the strong and silent type, Oh yeah xx

  • bn100
    July 5, 2013 at 8:42 pm

    yes, all of them

  • Sophia Rose
    July 5, 2013 at 10:03 pm

    I guess Dante though each story made me enjoy each new one that came.

    Glad Indie publishing gives more opportunities.

    Thanks for the giveaway opportunity.

  • Tawnya Mayo
    July 6, 2013 at 11:31 am

    Go glad to be able to read so many great things due to indie publishers. The Compendium was fabulous! Thanks.

  • katrina whittaker
    July 7, 2013 at 4:05 am

    The first book is still my fab 😉 tes and Dante 😉 congrads on the companion 😉

  • July 7, 2013 at 5:49 am

    WOW! Thank you so much for all of the sweet comments, you guys!! <3

    And for those of you who've picked up the Companion, (((HUGS)))

    I had a lot of fun with the book, and I have to say it felt very rewarding creatively to be able to see it through on my own from start to finish. I'm so pleased to hear that folks are enjoying the book! Thank you!!!

    Big hugs,
    Lara 🙂

    p.s. Good luck to all in the giveaway here at GraveTells!!

  • July 7, 2013 at 5:51 am

    And my dear Evalitta — a special shout-out to you! Thanks for the sweet intro and kind words at the top of the page! <3

    • evalitta
      July 7, 2013 at 12:03 pm

      Lara, it was my absolute pleasure and honor. I have been in love worth these books for years. I cannot express how much I’ve enjoyed them. I recommend these to people every chance I get.

  • Erica Pillera
    July 7, 2013 at 8:52 pm

    Been looking forward to this, I’m so excited about Gideon and Savannah’s story have been hoping you would write a little more on them. Lucan is my favourite. I rememberwhen I started the series I read the first three chapters of Kiss of Midnight I had to order the whole series and read them within the week I couldnt put them down, every year I look forward to a new installment. I am completely loving the 20 year gap and I cant wait to read what you come up with next. Im constantly trying to get new people to read this series and its not a battle within the first few chapters they are coming back at me with positive remarks.

  • Texas Book Lover
    July 9, 2013 at 8:55 pm

    This is one of my favorite series…I have a really hard time picking a favorite though they are all so great!

  • JanD
    July 10, 2013 at 9:50 pm

    Tegan is my favorite warrior.

  • August 11, 2013 at 3:13 pm

    Congratulations to Crystal G. on winning the signed paperback copy of the Midnight Breed Companion! Filia O. and Vanix M. are the winners of the Midnight Breed swag packs.

    Thanks so much to Lara Adrian for being one of our featured guests during Indie Week and for taking the time out of her crazy-busy schedule to stop in and chat with us! Thanks also to everyone who turned out to support Indie Week and the Breed! <3

Leave a Response